Welcome, I'm Fifi Rochet

A Brisbane based health and fitness enthusiast, with a passion to travel, blog & create killer content.

Hey there, welcome!

My names Fifi Rochet, creative mind behind the lens.

My day is filled a little different than the average person. I am a photographer, content creator, blogger and cycle instructor. I never have 2 days the same, and I LOVE that.

My passion for all the above began in 2011. Instagram had just hit the ground running and I knew this would bring a massive opportunity. Since then, I have been pretty lucky to travel the world with numerous companies to shoot & create content for their social media platforms. 

I have always been passionate about the fitness industry and keeping fit and healthy myself. 6 years ago I became a qualified Master Trainer and created my very first online fitness business, creating guides for clients all over the world.

What started off as a small idea, quickly grew and before I knew it I had 1000's of females using my guide and emailing me daily.... CRAZY! I noticed the outstanding amount of time spent staring at a screen and how much work it would take to keep on top of creating new content, responding to emails and making more sales. Then came my second idea.... photography and content creation for other brands. If I could help another brand avoid feeling overwhelmed by the world of social media, I would be there. Fast forward to 2018, I launched my very own business and never looked back. 

Now let me HELP you turn your dream online business into a reality.


Kind Words

Fifi bought my social media vision to life, I knew I wanted my page to look professional, engaging and beautiful. I just didn’t know how to get it there. When Fifi came in and took over, she used my existing content that I had previously posted - re-worked the order, waved her magic wizard wand and made my page look like something out of a magazine. My strengths are not social media, so having Fifi on board means that I can focus on doing beautiful makeup for my clients.
Sasha Maree Makeup Sasha, Founder
I started working with Fifi over a year ago. Whenever I had a new product launch or sale, Fifi created amazing flatlays, or health & wellness content for me.

Fifi is very prompt & professional. I could always rely on her to create beautiful content which matched the theme of my products. She is an absolute delight to work with.
Pono Probiotics Daina, Founder
This girl knows how to create content. I gave her a simple brief for clean and crisp images, and she delivered the most gorgeous flatlays for me. The images were on-brand, and were received so well by my audience.

I couldn't recommend her more, she is such a natural for this kind of work and her passion shines through.
The Raw Baller Kylee, Founder